Optimising your website’s signup process is a must if you want to attract and retain more customers. One way to achieve this is to allow users to subscribe to your MailChimp lists when they sign up on your WordPress site. This will enable you to send them timely updates, promotions, and other information that they can find interesting. Doing so will help you increase customer engagement, which in turn can lead to more sales, and better brand awareness.
With the Login & Signup block from The Plus Blocks for Gutenberg, you can easily add an option to allow users signup to your Mailchimp list when they register on your site.
To check the complete feature overview documentation of The Plus Blocks for Gutenberg Login & Signup block, click here.
Requirement – This block is a part of The Plus Blocks for Gutenberg, make sure its installed & activated to enjoy all its powers.
Note: Make sure new user registration is enabled in the Settings > General page.
To do this, first, you have to get your Mailchimp API key and List ID.
Once you have both Mailchimp API Key and List ID, go to
- The Plus Settings → Extra Options
- Scroll down to the Mailchimp API Key section and add your API key.
- Then in the Mailchimp List ID section, add your List id and click the Save button.
Now add the block on the page, go to Forms > Type and select Register or Login & Register.
Select the appropriate layout from the Layout section.
Once your form fields are ready, go to the Register tab and click the +Add Field button.
From the Field dropdown, select MailChimp Subscribe.
You can make your subscription process double opt-in by enabling the Double Opt-In toggle. In this process, users must confirm their email before they are subscribed to the list.
You can add users to specific groups in your MailChimp list by enabling the Group toggle. Once you enable the toggle, you can add the group name in the Enter Group ID field.
If you want, you can assign custom tags to the users by enabling the Tag toggle. In the Enter Tags ID field, you can add the tags.
That’s it! Now, users can subscribe to your MailChimp list when they register on the site.
Also, read How to make WordPress user registration GDPR compliant.