---
title: "How to Redirect to Different Page After WordPress Countdown Ends?"
url: https://nexterwp.com/docs/redirect-to-different-page-after-wordpress-countdown-ends/
date: 2024-12-09
modified: 2026-09-14
lang: en
author: "Aditya Sharma"
description: "When a launch goes live, the page that was counting down is no longer the page people should be on. The Redirect action sends the visitor somewhere else the moment..."
image: https://nexterwp.com/wp-content/uploads/2024/12/How-to-Redirect-to-Different-Page-After-WordPress-Countdown-Ends_-1024x519.jpg
word_count: 447
---

# How to Redirect to Different Page After WordPress Countdown Ends?

## Key Takeaways

- Nexter Blocks Countdown block triggers an automatic page redirect the moment the timer reaches zero, and it works for both Normal and Evergreen countdown types.
- Countdown Setup uses Normal for a fixed end date countdown, such as a product launch or a sale that closes on a specific date and time.
- Page Redirect Url sends visitors to a main shop, thank-you page, or new product page after the countdown expires.

When a launch goes live, the page that was counting down is no longer the page people should be on.

The Redirect action sends the visitor somewhere else the moment the timer reaches zero.

*For every Countdown setting in one place, see the [Countdown block guide](https://nexterwp.com/docs/add-a-countdown-timer-in-wordpress/).*

[LIVE BLOCK LINK](https://nexterwp.com/nexter-blocks/blocks/wordpress-countdown-timer/)

## Before You Start

- **Edition:** Free — works in Nexter Blocks (free) and with Nexter Blocks Pro.- **Block to enable:** Countdown, switched on under **Nexter > Blocks** in your WordPress dashboard.- **Your end date and time decided.** The block reads it in your site's timezone, set under **Settings > General**, not the visitor's.

## Steps

- Add the **Countdown** block to your page and click **Design from Scratch**.

- In **Countdown Options**, leave **Countdown Setup** on **Normal** and set the end date and time.

![The Countdown Setup setting with Normal, Evergreen and Fake No.](https://nexterwp.com/wp-content/uploads/2026/09/countdown-setup.webp)

- In **Action After Countdown Ending**, set **Countdown Expiry** to **Redirect**.

![The Countdown Expiry setting with Redirect chosen](https://nexterwp.com/wp-content/uploads/2026/09/countdown-expiry-redirect.webp)

- Enter the address visitors should be sent to.

- Publish the page.

| Countdown Expiry | What happens when the timer reaches zero |
| ---------------- | ---------------------------------------- |
| None | The timer simply stops at zero |
| Message | The timer is replaced by a line of text you write |
| Pattern | The timer is replaced by a saved pattern |
| Redirect | The visitor is sent to a URL you choose |

> *The Message and Redirect actions run at the moment the countdown reaches zero, while someone is on the page. A visitor who arrives after it has already finished does not see them — use **Pattern** if the ended state has to last.*

## How It Behaves

- When the countdown reaches zero while someone is on the page, the browser really navigates to the address you set — verified live by watching a countdown cross zero.- It happens without the visitor doing anything, so the page they were reading disappears.- The destination can be any address, on your site or elsewhere.- Nothing is redirected before the countdown ends.

## Limitations

- **The redirect only runs if the countdown finishes while the visitor is on the page.** Someone arriving after it has already ended stays where they are.- For a launch, a real page redirect set up on the server is more reliable than one that depends on the visitor watching the clock.- Redirecting someone mid-read is abrupt; consider the Pattern action for a gentler hand-over.- It cannot pass anything to the destination, such as which page they came from.

## Troubleshooting

### Nothing happens when the countdown ends

Check the address is filled in, and remember the redirect only fires at the moment the timer reaches zero — not for visitors who arrive afterwards.

### I need everyone sent to the new page after launch

Set up a proper redirect for that page once the launch is live. This action only covers people who happen to be watching.

## Related Docs

- [Show a message after it ends](https://nexterwp.com/docs/show-custom-text-message-after-countdown-timer-ends-in-wordpress/)- [Show a pattern after it ends](https://nexterwp.com/docs/show-a-particular-wordpress-pattern-template-after-countdown-ends/)- [Countdown block: all settings](https://nexterwp.com/docs/add-a-countdown-timer-in-wordpress/)